Restaurant Promotions

Marketing Made Easy!

Marketing your restaurant using today’s online, digital, and social platforms is effective, timely, economical, and, yes, sometimes overwhelming!  Browse through the following articles where you’ll find marketing tips, plain talk about the new technologies, and ideas your can use right now. Join in the conversation and let us know what you’re doing!

12 Ways To Market In The Digital Age!

12 Ways To Market In The Digital Age!

Marketing concepts haven’t changed much over the years.  Human nature hasn’t changed much either.  But technology has made it a whole new ballgame…new equipment, new rules, and 24/7 broadcasting! The tools available to you to market and promote your business (most of them FREE!) make it faster, cheaper, and more personal for you to communicate with your…

SMS Marketing Trumps Social Media Marketing [Infographic] – Business 2 Community

SMS Marketing Trumps Social Media Marketing [Infographic] – Business 2 Community

This a another good artical that show how wellSMS is being used by business of all kind to drive sales. Image source: http://www.business2community…. A recent infographic by Mogreet, a leader in mobile video and MMS messaging, stacks up the usage and engagement of SMS & MMS mobile communication against Continue Reading Source: Rss

What’s Your Mobile Strategy?  Don’t Get Left Behind!

What’s Your Mobile Strategy? Don’t Get Left Behind!

Recent stories from around the web highlighting that the time for creating your mobile strategy is now! 3 strategies for brands to create SMS campaigns – Mobile Marketer – Columns Deepali Tamhane is director of product management for campaign applications at Responsys All signs in the market and among consumers say that mobile has finally…

Measure Your Results, Then Retool…and Retool…and Retool Some More.

Measure Your Results, Then Retool…and Retool…and Retool Some More.

Many traditional marketing channels have a serious drawback: it’s difficult, or impossible, to actually measure their results.  How can you know that it was worth the money you spent on a larger Yellow Pages ad or on an ad in a local marketing magazine?  You can perhaps “sense” an uptick in business but you can…

Even Your Grandmother is on Facebook—Are You?

Even Your Grandmother is on Facebook—Are You?

If you’re still believing that facebook is all about friends, college students,  and families keeping in touch, I hope you’ll read on.  facebook is a social media that has become THE way that both individuals and businesses communicate and share information.  And it pretty much happened while those of us who are over 30 were…

Event Marketing: What Constitutes An Event?

Event Marketing: What Constitutes An Event?

When you think about “an event” for your restaurant, you probably think about something on the order of a “Grand Opening” or “Mardi Gras Week” or “Valentines Day Dinner”—something really, really big!  Of course you want to marketing the heck out of something that big but event marketing really just means marketing some aspect of…

QR Codes: Best New Marketing Technology!

QR Codes: Best New Marketing Technology!

The first question you’ll probably ask is:  “What are QR codes?”  QR stands for Quick Response and they have actually been around since the mid 90’s but, before now, they were really a solution looking for a problem! The advent of smartphones has opened up a world of uses for these codes.A traditional barcode is…

Word-Of-Mouth Advertising Will Happen—But You Can Control The Content

Word-Of-Mouth Advertising Will Happen—But You Can Control The Content

We’re used to thinking about word-of-mouth advertising as something that happens when two people meet on the street or talk in the workplace.  Today, there’s a third place that people meet and talk and that’s in cyberspace!   Social media sites, as well as the directory sites, provide an easy opportunity for people to relate their…

Direct mail is not dead

Direct mail is not dead

With all the new technology-based marketing opportunities available to you, you might come to the conclusion that traditional channels like direct mail are no longer useful—dead and gone.  Absolutely not! What is gone is the use of huge mailing campaigns that blanket a community or marketing areas with a mailing piece. Not only have rising…

Email Marketing is (still) King

Email Marketing is (still) King

With all the popular social media sites and the myriad online listing opportunities, it’s easy to forget the original digital communication tool: EMAIL! Sometimes email marketing seems “so last century” but it remains the single most cost-effective method of marketing to your customers. But don’t stop reading hereand drag out an email list you got…