Category Archives: Social Media for Restaurants

Measure Your Results, Then Retool…and Retool…and Retool Some More.

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Many traditional marketing channels have a serious drawback: it’s difficult, or impossible, to actually measure their results.  How can you know that it was worth the money you spent on a larger Yellow Pages ad or on an ad in a local marketing magazine?  

Even Your Grandmother is on facebook—Are You?

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If you’re still believing that facebook is all about friends, college students,  and families keeping in touch, I hope you’ll read on.  facebook is a social media that has become THE way that both individuals and businesses communicate and share information.  And it pretty much happened while those of us who are over 30 were…

Use Social Media and Stay In Your Customer’s Pocket!

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If you’re under 30, Facebook, Twitter, LinkedIn, and YouTube (among others) play a major role in your communication with others…and if you’re over 30, well, it’s time to jump in and participate! According to a recent tech survey, 73% of consumers (across all age groups) indicate that they have used social media in the last…